Big Data Books

Essential Reads

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Big Data Case Study Collection: 7 Amazing Companies That Really Get Big Data
Big Data Case Study Collection: 7 Amazing Companies That Really Get Big Data Bernard Marr

This ebook contains 7 big data use cases and will give the reader a good insight into the ways big data is used in practice. Companies featured range from industry giants like Google, Amazon, Facebook, GE, and Microsoft, to smaller businesses which have put big data at the centre of their business model, like Kaggle and Cornerstone.

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International Bestseller
Big Data in Practice: How 45 Successful Companies Used Big Data To Deliver Extraordinary Results
Big Data in Practice: How 45 Successful Companies Used Big Data To Deliver Extraordinary Results Bernard Marr

This book is about how big data is used in the real world. It features real-life case studies across most sectors from technology, media and retail, to sport teams, government agencies and financial institutions. 

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The essential tools to turn data into insights!
Key Business Analytics: The 60+ Business Analysis Tools Every Manager Needs To Know
Key Business Analytics: The 60+ Business Analysis Tools Every Manager Needs To Know Bernard Marr

This book provides easy access to the most powerful analytics tools in use today. Whether you are a busy manager, business analyst or data professional, you can unlock the insights behind the data and improve your business performance. 

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The International No 1 Bestseller | Winner: CMI Management Book of the Year - Futures
Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance
Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance Bernard Marr

Convert the promise of big data into real world results

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The essential big data book for small and medium sized businesses
Big Data For Small Business For Dummies
Big Data For Small Business For Dummies Bernard Marr

This book is about using big data in small businesses or smaller settings like departments or projects. It is extremely practical and will provide anyone with a sound understanding of how big data is applicable to smaller businesses as well as how to get started with big data.

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Essential Reading on Analytics and Fact-Based Decision-Making
The Intelligent Company: Five Steps to Success With Evidence-Based Management
The Intelligent Company: Five Steps to Success With Evidence-Based Management Bernard Marr

Today's most successful organisations are 'Intelligent Companies' that use the best available data to inform their decision making. Intelligent companies bring together tools such as Enterprise Performance Management, Business Intelligence, Analytics, Key Performance Indicators, Balanced Scorecards, Management Reporting and Strategic Decision Making to generate real competitive advantages. This book will equip you with a set of powerful skills for improving performance.

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Additional Recommendations

Key Performance Indicators: The 75+ Measures Every Manager Needs to Know
Bernard Marr
Performance indicators are essential tools which will tell you if your business is on target or veering off course. Using the right indicators will help you deliver the right results. Key Performance Indicators cuts straight to the 75 + KPIs that ...
KPI Library
Discover the right Key Performance Indicators for your business.
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The Advanced Performance Institute